12/23/2025

Do You Actually Want an AI Companion In Your Car?

Source: Fleet Management Weekly

Artificial intelligence is becoming harder to avoid, and it’s now steering its way into cars, whether you asked for it or not.

Last month, Ford CEO Jim Farley said AI assistants are “very important” and every customer should have one in their car. He went on to suggest their version would transcend the typical voice assistant and be something you can talk to like a companion.

Ford’s not alone in this effort as a number of companies have been rolling out AI-powered assistants. Perhaps the best known example is Amazon’s Alexa+, which is billed as their “smartest, most proactive AI assistant yet.”

via CarScoops